Mad Hippie, founded by Sam and his wife, Dana, runs on this philosophy. The Portland-based skincare company is all about simplicity: all-natural, cruelty-free, GMO-free, and vegan (except for a small amount of beeswax present in their SPF). As lifelong adventurists and surfers, the two previously struggled to find skin care products that met their needs. The beauty of love...the beauty of health the beauty of self-confidence the beauty of optimism the beauty of taking care of one another regardless of gender, race, orientation, age, location, or even species. From helping inspire people to make healthier choices, to raising awareness and support for social causes & the environment, Mad Hippie is committed to a brighter, better tomorrow.