Buy SmartSweets products online in Canada
SmartSweets is a Canadian-founded confectionery company that pioneered the low-sugar candy movement with a focus on plant-based fibres and natural sweeteners. SmartSweets was founded in 2016 in Vancouver, British Columbia, by entrepreneur Tara Bosch, who began developing the concept as a personal kitchen project. Inspired by her own efforts to reduce sugar intake and her grandmother’s health challenges, SmartSweets quickly evolved into a mission-driven brand that reimagines candy without compromise.
At just 21 years old, Bosch dropped out of university to build SmartSweets, creating over 200 test recipes before launching the brand’s first gummy product. SmartSweets is guided by the bold mission to “Kick Sugar, Keep Candy,” and offers popular candy alternatives such as Gummy Bears, Peach Rings, Sourmelon Bites, Red Twists, Lollipops, and Caramels. Each SmartSweets product contains up to 92% less sugar than traditional candy and is formulated without added sugar or artificial ingredients. SmartSweets uses stevia, allulose, and monk fruit for sweetness, along with functional fibres from tapioca and chicory root.
SmartSweets products are free from sugar alcohols, artificial sweeteners, gluten, dairy, and major allergens, catering to health-conscious consumers seeking clean-label treats. SmartSweets first launched at Choices Market in Vancouver and rapidly expanded across Canada and the United States, landing in major retailers such as Whole Foods, Target, Kroger, Costco, Loblaws, and Shoppers Drug Mart. SmartSweets also gained national visibility on Canada’s Dragon’s Den, where Bosch secured strategic investment to support the brand’s rapid growth.
In 2020, SmartSweets reached a key milestone when global investment firm TPG Growth acquired a majority stake in the business. This marked one of the most notable exits in Canadian CPG (Consumer Packaged Goods) history—particularly for a female-founded brand. Today, Bosch remains on the SmartSweets board, championing product innovation and category leadership in the better-for-you snack space.
SmartSweets continues to operate from its Vancouver headquarters, driving innovation in health-forward confectionery. With a strong commitment to clean-label transparency, SmartSweets supports non-GMO, plant-based, and allergen-conscious formulations. SmartSweets is widely recognized as a category leader redefining candy through nutrition, indulgence, and purpose-driven values.
Where to buy SmartSweets products in Canada
You can purchase SmartSweets items in Canada from YesWellness, an online retailer specializing in health and wellness solutions. YesWellness offers a wide range of SmartSweets products, including:
- SmartSweets Sweet Chews
- SmartSweets Peach Rings
- SmartSweets Cinnamon Bears
- SmartSweets Tropical Sours
- SmartSweets Lollipops
YesWellness provides the following benefits when purchasing SmartSweets items:
- Free shipping on orders over a certain amount.
- Detailed product information and customer reviews.
- A 60-day return policy for most items (exceptions may apply).
As one of Canada's leading online sources for health and wellness items, YesWellness ensures that customers have access to high-quality SmartSweets items with the convenience of online shopping and home delivery. Here's how you can buy SmartSweets from YesWellness:
- Visit the YesWellness website.
- Browse the SmartSweets collection.
- Select the desired SmartSweets products.
- Add them to your cart.
- Proceed to checkout.
- Complete your purchase.