Roger Priddy is a bestselling British author and creator of innovative, visually engaging books for babies, toddlers, and young children. Known for his bright, bold illustrations and interactive designs, Priddy has revolutionized early childhood publishing with books that stimulate learning through sight, touch, and repetition.
With a background in publishing and graphic design, Roger Priddy launched his own imprint, Priddy Books, in 2000. His goal was to create books that were not only educational but also visually exciting and developmentally appropriate. He succeeded in filling a critical gap in the market by designing books that cater specifically to how young children learn—through sensory engagement and hands-on experiences.
His award-winning books cover key early learning concepts such as numbers, letters, colors, shapes, animals, and first words. Series like First 100 Words, Bright Baby, Alphaprints, and My Big Animal Book have become staples in homes, daycares, and preschools around the world. These books often feature real-life photographs, colorful illustrations, and textures that encourage little ones to explore and interact with the page.
Priddy’s books are designed with a clear understanding of developmental milestones and cognitive growth in early childhood. His approach makes learning intuitive and fun, helping young readers develop vocabulary, visual recognition, motor skills, and a love of books from an early age.
With over 100 million copies sold worldwide, Roger Priddy is one of the most influential figures in children’s publishing today. Parents and educators continue to trust his work for its educational value, durability, and child-friendly format.
Roger Priddy’s commitment to quality and innovation ensures his books remain a first choice for early learning. Whether it’s a baby’s first word book or a toddler’s favorite touch-and-feel title, Priddy’s books are designed to spark curiosity and set the foundation for lifelong learning.
