Brave Face

Brave Face produces high-quality, reusable cloth masks designed for superior comfort, lasting durability, and everyday protection. Brave Face focuses on locally made, ethically crafted masks that use breathable fabrics and modern, stylish designs.

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Buy Brave Face products online in Canada 

Brave Face is a sustainable Canadian brand founded in Vancouver, British Columbia, at the beginning of the COVID-19 pandemic, created to meet the urgent need for high-quality, reusable, ethically produced face masks at a time of global shortages. Brave Face was established by a collective of local designers, apparel makers, textile specialists, and socially minded entrepreneurs who wanted protective masks to be safe, breathable, stylish, and made entirely within Canada. Its mission—to help people “bravely face” uncertain times—continues to define the brand’s holistic approach to protection, comfort, and Canadian craftsmanship.

Brave Face is deeply rooted in Vancouver’s fashion and sewing community, partnering exclusively with local small-batch sewing studios, family-run workshops, and independent artisans. This hyper-local production model ensures transparent labor practices, fair wages, safe working environments, and sustainable manufacturing cycles. Brave Face’s materials are sourced primarily from trusted Canadian and North American suppliers, reflecting its commitment to ethical sourcing and low-impact production.

Brave Face is recognized for using premium, human-safe textiles such as tightly woven cotton, bamboo blends, and organic fibers, along with multi-layer constructions that meet Canadian guidelines for non-medical mask use. Every Brave Face mask is engineered for long-term wearability, featuring ergonomic shaping, contoured fits, adjustable ear straps, pliable anti-fog nose bridges, and durable stitching capable of withstanding frequent washing. This focus on design, breathability, comfort, and longevity helped Brave Face stand out from mass-produced disposable masks during early pandemic demand.

Brave Face positions sustainability at the core of its identity. Its reusable masks offer an environmentally responsible alternative to single-use PPE waste by reducing landfill volume and minimizing resource consumption. Brave Face further lowers environmental impact through efficient pattern-cutting, recycling textile offcuts where possible, and using eco-friendly packaging made from recyclable or minimal-waste materials.

Brave Face is also widely recognized for its strong community impact. Throughout the pandemic, Brave Face donated tens of thousands of masks to frontline workers, Indigenous communities, shelters, long-term care homes, and essential-service employees. In addition to its humanitarian efforts, Brave Face has partnered with charitable organizations such as the Make-A-Wish Foundation BC & Yukon and Black Press Media, directing proceeds to meaningful community causes and reinforcing its role as a socially responsible Canadian company.

As it grew, Brave Face expanded beyond masks to offer ethically made accessories including reusable filters, protective pouches, comfort bands, and lifestyle fabric goods crafted with the same sustainable and ethical principles. Its customer base now includes families, educators, frontline professionals, healthcare-adjacent workers, small businesses, and design-focused consumers who appreciate locally made products with purpose.

Today, Brave Face stands as a symbol of Canadian resilience, ethical manufacturing, sustainability, and community care. Brave Face remains dedicated to producing high-quality Canadian-made goods that protect people, reduce environmental impact, and support meaningful social initiatives—embodying its mission to create products that serve both people and the planet.

Where to buy Brave Face products in Canada 

You can purchase Brave Face items in Canada from YesWellness, an online retailer specializing in health and wellness solutions. YesWellness offers a wide range of Brave Face products, including:

  • Brave Face Fraser Organic Reusable Face Masks
  • Brave Face Skeena Organic Reusable Face Masks
  • Brave Face Holiday Organic Reusable Face Masks

YesWellness provides the following benefits when purchasing Brave Face items:

  • Free shipping on orders over a certain amount.
  • Detailed product information and customer reviews.
  • A 60-day return policy for most items (exceptions may apply).

As one of Canada's leading online sources for health and wellness items, YesWellness ensures that customers have access to high-quality Brave Face items with the convenience of online shopping and home delivery. Here's how you can buy Brave Face from YesWellness:

  1. Visit the YesWellness website.
  2. Browse the Brave Face collection.
  3. Select the desired Brave Face products.
  4. Add them to your cart.
  5. Proceed to checkout.
  6. Complete your purchase.
  1. Canada 1-10 business days after your order leaves the warehouse and is dependent on your region.
  2. United States 4-14 business days after your order leaves our warehouse.

    For more info, visit our shipping page.

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