Buy WubbaNub products online in Canada
WubbaNub is an American baby brand founded in 1999 by Carla Schneider in Bridgeport, Connecticut, renowned for inventing the original plush toy–attached pacifier that redefined infant soothing worldwide. WubbaNub was born from Schneider’s hands-on parenting experience—when, during a family vacation, she sewed her newborn’s pacifier to a small stuffed toy to keep it from falling out of reach. What started as a simple, creative solution for a colicky baby quickly evolved into a beloved innovation that blended comfort, safety, and practicality for both parents and infants.
Carla Schneider, a special education teacher and first-time mother, created WubbaNub out of necessity and maternal intuition. Encouraged by family and friends, she transformed her homemade invention into a fully developed product line, growing the brand from a kitchen-table idea into a globally recognized baby care company. The name “WubbaNub” reflects its playful, nurturing essence—symbolizing the fusion of function and affection that lies at the heart of its design.
From humble beginnings in specialty boutiques and hospital nurseries, WubbaNub gained early adoption in neonatal intensive care units (NICUs) across the United States, where healthcare professionals praised its practicality and calming benefits for newborns. Its trusted reputation among medical experts paved the way for national and international retail success.
The cornerstone of WubbaNub’s success is its signature one-piece pacifier-plush hybrid, designed to prevent pacifier loss and promote baby self-soothing. The product features a medical-grade silicone Soothie™ pacifier—manufactured by Philips Avent—securely attached to a lightweight, cuddly plush toy made from baby-safe, hypoallergenic materials. This thoughtful design allows babies to keep their pacifier close, improves motor coordination, and provides a comforting tactile experience. Over time, WubbaNub expanded its collection to include Loveys (plush security blankets), Rattles, and Gift Sets, each crafted with the same philosophy of comfort and connection. Popular characters such as the Giraffe, Elephant, Lamb, Frog, Sloth, and Unicorn have become nursery favorites worldwide.
Safety and emotional comfort are the foundation of WubbaNub’s identity. Every product undergoes rigorous testing in compliance with U.S. Consumer Product Safety Commission (CPSC) and ASTM International standards, ensuring that each pacifier is safe for infants from birth. WubbaNub’s one-piece design prevents detachment hazards, while its plush materials are allergy-tested and non-toxic.
Beyond product safety, WubbaNub emphasizes warmth, simplicity, and reliability—qualities that reflect a parent’s instinctive need to nurture and protect. The company’s “baby’s first friend” philosophy underscores its mission to combine practicality with emotional comfort, making every WubbaNub both a soothing tool and a source of companionship for babies.
From its beginnings in hospitals, WubbaNub quickly expanded into major retail channels, becoming a household name in baby care. Today, its products are sold through Target, Nordstrom, BuyBuy Baby, Amazon, and Walmart, as well as boutique stores and hospital gift shops worldwide. WubbaNub has achieved a strong presence not only in the United States but also across Canada, Europe, and Asia.
Celebrity endorsements, features in parenting magazines, and collaborations with notable figures—such as Jimmy Fallon’s “Tonight Show” Baby Collection and official partnerships with Major League Baseball teams—have further elevated WubbaNub’s cultural profile. Its approachable, heartfelt image resonates with parents who value quality, comfort, and design simplicity.
Carla Schneider’s compassionate approach to business is embodied in WubCares, WubbaNub’s charitable initiative. Through WubCares, WubbaNub donates products and resources to NICUs, children’s hospitals, and family support programs across North America. These efforts reinforce WubbaNub’s commitment to giving back to the communities that helped it grow—especially those supporting newborns and families during their most vulnerable moments.
As consumer expectations have evolved, WubbaNub has incorporated eco-conscious values into its operations. WubbaNub is exploring sustainable materials, recyclable packaging, and ethical sourcing to minimize its environmental footprint while maintaining the highest standards of safety and quality. This balance between innovation and responsibility has strengthened its role as a trusted, forward-thinking leader in baby care.
Over more than two decades, WubbaNub has become a symbol of parental ingenuity and emotional connection, inspiring countless caregivers and brands. Its innovative pacifier-plush hybrid remains the gold standard in infant soothing, used by hospitals, families, and caregivers around the world. With millions of units sold and a legacy rooted in love, comfort, and safety, WubbaNub continues to shape modern baby care with the same compassion and creativity that defined its beginning.
Where to buy WubbaNub products in Canada
You can purchase WubbaNub items in Canada from YesWellness, an online retailer specializing in health and wellness solutions. YesWellness offers a wide range of WubbaNub products, including:
- WubbaNub Plush Pacifiers (Various Animals)
YesWellness provides the following benefits when purchasing WubbaNub items:
- Free shipping on orders over a certain amount.
- Detailed product information and customer reviews.
- A 60-day return policy for most items (exceptions may apply).
As one of Canada's leading online sources for health and wellness items, YesWellness ensures that customers have access to high-quality WubbaNub items with the convenience of online shopping and home delivery. Here's how you can buy WubbaNub from YesWellness:
- Visit the YesWellness website.
- Browse the WubbaNub collection.
- Select the desired WubbaNub products.
- Add them to your cart.
- Proceed to checkout.
- Complete your purchase.
