Buy Yardley products online in Canada
Yardley is a historic British fragrance and personal care brand founded in London in 1770, making it one of the world’s oldest and most distinguished companies specializing in fine perfumes, soaps, and luxury toiletries. With over 250 years of heritage, Yardley London has become synonymous with classic English elegance, renowned for its timeless floral scents, meticulous craftsmanship, and enduring commitment to quality.
Originally founded by the Cleaver family, Yardley’s early trade records were lost in the Great Fire of London in 1666, but the company was officially reestablished in 1770. In 1823, the business was acquired by William Yardley, who renamed it after himself and laid the foundation for its modern identity. Later, in 1841, William’s son Charles Yardley partnered with William Statham, forming Yardley & Statham, marking the start of Yardley’s expansion as a producer of fine soaps and fragrances.
By the mid-19th century, Yardley gained international attention after exhibiting at the Great Exhibition in Hyde Park (1851), showcasing its lavender-based products to a global audience. Its commitment to purity and refinement made it a trusted name in luxury personal care, and by 1905, Yardley had opened a large factory in Stratford, East London to meet growing demand.
Yardley’s defining moment came with the launch of its signature English Lavender fragrance, officially registered in 1873 and later perfected in the 1930s using lavender grown in Mitcham, Surrey. This scent—clean, herbal, and elegantly floral—became Yardley’s hallmark and remains an international bestseller to this day.
During the Victorian and Edwardian eras, Yardley became a household name among the British elite, symbolizing femininity, refinement, and grace. Its expanding range of soaps, powders, colognes, and hair pomades made it a staple of personal grooming, while Yardley’s dedication to using natural botanical ingredients cemented its reputation for purity and sophistication.
By 1910, Yardley opened its first luxury boutique on New Bond Street, becoming a destination for high-end shoppers in London. Yardley’s popularity spread rapidly, with its products sold across Europe, North America, and the British colonies.
In 1921, Yardley received its first Royal Warrant from HRH Prince Edward, later the Duke of Windsor, formally recognizing its excellence in toiletry craftsmanship. Yardley has since held multiple Royal Warrants, affirming its status as an enduring icon of British luxury.
Yardley’s product line evolved over time to include Eau de Toilettes, hand creams, talcs, bath sets, and deodorants, all maintaining its signature floral inspiration. Its classic English Lavender remains the cornerstone of Yardley, while other floral ranges—such as English Rose, Lily of the Valley, Freesia & Bergamot, and Blossom & Peach—reflect the beauty of the English countryside.
For men, Yardley’s Gentleman Collection introduced refined fragrances featuring musk, citrus, and woody notes, blending traditional British grooming with contemporary appeal.
Throughout the 20th century, Yardley London became a cultural emblem of British beauty, featuring prominently in advertising, literature, and film. Its elegant glass bottles, pastel packaging, and floral imagery evoked timeless sophistication. Yardley’s connection to English lavender fields also reinforced its image of purity, calm, and pastoral beauty.
Yardley became particularly influential during the 1960s and 1970s, with glamorous marketing campaigns featuring British icons such as Twiggy and Jean Shrimpton, helping Yardley appeal to a new generation while maintaining its heritage charm.
In the modern era, Yardley continues to balance tradition and innovation. Yardley was acquired by Wipro Consumer Care Group, a division of Wipro Enterprises Limited, in 2009, marking a new chapter in its global growth. Under Wipro’s stewardship, Yardley has expanded its presence across Europe, the Middle East, India, and Asia, revitalizing its product range and ensuring it remains relevant in the evolving beauty landscape.
Wipro has focused on sustainability, ethical sourcing, and modernization, ensuring all formulations are cruelty-free, paraben-free, and enriched with natural floral extracts. Yardley’s packaging now incorporates recyclable materials, aligning with Yardley’s long-standing values of purity and respect for nature.
Today, Yardley London remains a global symbol of refined British heritage, representing quality, elegance, and authenticity. Its fragrances and personal care products continue to be cherished by those who appreciate traditional craftsmanship infused with modern sensibility. Yardley’s dedication to English floral perfumery, sustainable practices, and timeless sophistication ensures its legacy endures for future generations.
Where to buy Yardley products in Canada
You can purchase Yardley items in Canada from YesWellness, an online retailer specializing in health and wellness solutions. YesWellness offers a wide range of Yardley products, including:
- Yardley Bar Soap (Various)
YesWellness provides the following benefits when purchasing Yardley items:
- Free shipping on orders over a certain amount.
- Detailed product information and customer reviews.
- A 60-day return policy for most items (exceptions may apply).
As one of Canada's leading online sources for health and wellness items, YesWellness ensures that customers have access to high-quality Yardley items with the convenience of online shopping and home delivery. Here's how you can buy Yardley from YesWellness:
- Visit the YesWellness website.
- Browse the Yardley collection.
- Select the desired Yardley products.
- Add them to your cart.
- Proceed to checkout.
- Complete your purchase.
