Infusium 23

Infusium 23 is an American hair care brand known for its leave-in treatments, shampoos, and conditioners designed to repair, protect, and strengthen damaged hair. With a legacy dating back to the 1920s, Infusium 23 combines science-driven formulas with nourishing ingredients to deliver salon-quality results for everyday use.

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Buy Infusium 23 products online in Canada 

Infusium 23 is a heritage American hair care brand with roots dating back to 1924, originally developed as a salon-exclusive solution for repairing and strengthening damaged hair. Infusium 23’s name derives from its first formula, which featured 23 carefully selected ingredients designed to penetrate the hair shaft, restore resilience, and improve manageability—an innovation that distinguished Infusium 23 from basic shampoos and conditioners of its time. By pioneering one of the earliest leave-in conditioning treatments, Infusium 23 quickly became a trailblazer in professional beauty, trusted by hairstylists to address the effects of perms, dyes, heat, and other chemical damage.

Over the following decades, Infusium 23 expanded beyond salons and into consumer retail markets, becoming a household name across the United States and beyond. Its reputation grew through lightweight, protein-enriched treatments that offered salon-quality results at home. By the late 20th century, Infusium 23 broadened its portfolio with collections like Repair & Renew (for over-processed hair), Moisture Replenisher (for hydration and softness), Color Defender (for protecting vibrancy in color-treated hair), and frizz-control solutions. Despite evolving product lines, its philosophy remained consistent: infuse hair with nutrients, proteins, and botanical extracts that rebuild from within, rather than coating the surface.

Corporate ownership played a key role in the brand’s growth. Initially expanded under Procter & Gamble, Infusium 23 gained access to global research and distribution networks, cementing its status as a science-driven heritage brand. It later became part of Revlon’s portfolio, which reinforced its professional credibility. In 2009, Helen of Troy Limited, a global designer and marketer of personal care products headquartered in El Paso, Texas, acquired Infusium 23 from P&G. Integrated into Helen of Troy’s Idelle Labs division, the acquisition strengthened Infusium 23’s ability to reach both professional stylists and mass retail markets, ensuring its continued relevance in a competitive hair care industry.

Today, Infusium 23 maintains wide distribution through drugstores, supermarkets, salons, and online platforms across North America and international markets. Its iconic leave-in treatment remains a flagship bestseller, while modern formulations incorporate advanced conditioning agents, amino acids, and antioxidants to meet contemporary consumer needs.

Nearly a century after its founding, Infusium 23 continues to bridge tradition with innovation. For generations, it has shaped the standard for targeted hair repair, becoming both a nostalgic staple passed down through families and a trusted modern solution for those seeking affordable, science-backed, salon-quality results. Now owned by Helen of Troy Limited, Infusium 23 continues to deliver trusted, transformative solutions for repairing, nourishing, and protecting hair worldwide.

Where to buy Infusium 23 products in Canada 

You can purchase Infusium 23 items in Canada from YesWellness, an online retailer specializing in health and wellness solutions. YesWellness offers a wide range of Infusium 23 products, including:

  • Infusium 23 Moisture Replenishing Shampoo

YesWellness provides the following benefits when purchasing Infusium 23 items:

  • Free shipping on orders over a certain amount.
  • Detailed product information and customer reviews.
  • A 60-day return policy for most items (exceptions may apply).

As one of Canada's leading online sources for health and wellness items, YesWellness ensures that customers have access to high-quality Infusium 23 items with the convenience of online shopping and home delivery. Here's how you can buy Infusium 23 from YesWellness:

  1. Visit the YesWellness website.
  2. Browse the Infusium 23 collection.
  3. Select the desired Infusium 23 products.
  4. Add them to your cart.
  5. Proceed to checkout.
  6. Complete your purchase.
  1. Canada 1-10 business days after your order leaves the warehouse and is dependent on your region.
  2. United States 4-14 business days after your order leaves our warehouse.

    For more info, visit our shipping page.

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