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Hero Nutritionals

At Hero they believe in embracing a healthy, happy life through positive nutrition. That’s why in 1997 they invented Yummi Bears®, the first and still the best gummy vitamin. They are passionate about what goes into their gummy vitamins as well as what must stay out, selecting the purest, most nutritionally potent ingredients that are free of allergens, gluten, and dairy, with nothing artificial.

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Blog: Recent Posts

 
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  Our collective understanding of human physiology continues to grow, and the grasp we humans have regarding the connection between that physiology and our bio-functionality grows along with it. It’s a slow process to be sure, but ... Read more

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Most people will have heard of extreme sports. Many will have heard of the X-Games – which of course is the pinnacle competition spectacle for extreme sports athletes. But it’s likely that very few of those same ... Read more

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It’s fairly easy to determine that your adrenal glands are responsible for the production of adrenaline. Most of us will have heard of the ‘fight or flight’ response that’s triggered in the body by the production of ... Read more

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It’s not only the professional athletes who train for peak performance. There are many amateur athletes and recreational sports enthusiasts who also go through the struggle of breaking through the ceiling of what they’re physically capable of ... Read more